Rewriting the Women's Sport Playbook
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Jean de la Fontaine
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Last month we hosted The Miseducation of Women’s Sport, a session in which we unpacked the issues still facing the women’s game with an incredible panel of influential voices in the women's sport space.
Now we’ve turned that session into something you can share with your team. ‘Rewriting the Women’s Sport Playbook’ is a snapshot of key takeaways from the session and what needs to change. Want to find out more? Fill out the form below to access the document.
Let's be honest. America doesn't get football. Not the kind the world actually plays. Not the kind where five-year-olds in Dakar nutmeg their dads before school. Not the kind used to defy tyrants, express culture, and bring whole cities to life.
The headlines roll in like clockwork every summer: record audiences, record investment, record everything. The industry celebrates another "summer of women's sport" and pats itself on the back. Look how far we've come.But this isn't progress. It's a mirage.
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