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James Poulter
RESPONSIBLE AI ISN'T ONE PERSON'S JOB, IT NEEDS TO BE ADOPTED FROM THE BOARDROOM TO THE FRONT OF HOUSE
JAMES 'JP' POULTER
Head of AI @ House 337
Strategic AI
Integration

Transform your organisation's capabilities by developing a clear roadmap for responsible AI adoption, ensuring alignment from leadership to frontline teams.

Competitive
Advantage

Stay ahead in the AI-driven marketplace by equipping your teams with practical tools and frameworks that drive innovation and efficiency.

Risk Mitigation

Build a strong foundation in ethical AI practices, protecting your brand's reputation while maximising the benefits of AI technology.

Team Empowerment

Enable your entire organisation to confidently leverage AI tools through tailored training programs designed for different skill levels and roles.

ROI Optimisation

Maximise your AI investments by ensuring your teams understand how to effectively implement and measure AI-driven initiatives.

Cultural Transformation

Foster an innovation-friendly culture that embraces AI responsibly, leading to improved collaboration and creative problem-solving across departments.

AI ESSENTIALS

Enable leaders to grasp AI's strategic impact, prioritise initiatives, and make informed decisions on AI applications.
Duration

2 hours

Objective

Strategic understanding and decision-making in AI implementation

Key Topics
AI Landscape Overview

Insights into current AI applications and future trends across industries, with examples of transformative use cases.

Strategic AI Planning

Frameworks for identifying high-impact AI opportunities, aligning projects with organisational goals, and evaluating ROI.

Ethical and Risk Considerations

Introduction to ethical AI principles, focusing on governance, privacy, and data security.

Case Studies and Group Exercise

Interactive session using industry-relevant case studies, followed by small-group exercises on strategic AI scenarios.

Example Applications
Marketing
SEO optimisation and content strategy
Social media asset creation
Content gap analysis
Sales
Lead generation and qualification
Sales proposal automation
Forecasting and analytics
OUTCOMES

Leaders develop a strategic mindset for AI implementation.
Key outcomes include:

Strategic understanding of AI capabilities
Ability to identify high-impact opportunities
Framework for evaluating AI initiatives
Understanding of ethical considerations

PROMPT LAB

Equip team members with practical skills in prompt engineering to optimise productivity and creativity in AI interactions.
Duration

2-3 hours

Objective

Master prompt engineering for enhanced AI interactions

Key Topics
Foundations of Prompt Engineering

Introduction to prompt structures, response interpretation, and crafting effective prompts.

Practical Applications

Hands-on practice creating prompts for typical tasks like content generation, customer insights, data analysis, or creative brainstorming.

Refining for Accuracy and Quality

Techniques for adjusting prompts to achieve accurate, relevant outputs tailored to specific needs.

Advanced Techniques

Scenario-based training on iterative prompting and refining AI responses.

House 337's Prompt DNA Framework

In this session participants will learn in a hands-on way how to prompt AI models like ChatGPT, Claude and Perplexity using our custom prompting framework.

Prompt DNA Framework
OUTCOMES

Team members acquire practical prompt engineering skills for enhanced productivity. Key outcomes include:

Mastery of prompt engineering fundamentals
Ability to craft effective, targeted prompts
Understanding of iterative refinement
Practical application experience

AI ETHICS

Raise awareness of ethical AI use, focusing on transparency, fairness, and privacy, to promote a responsible AI culture across the organisation.
Duration

1 hour

Objective

Understand how to implement AI effectively and safely within a responsible ethical framework

Key Topics
Introduction to AI Ethics

Overview of ethical considerations in AI, including fairness, accountability, and transparency.

Data Privacy and Consent

Importance of data privacy and responsible handling, with examples of best practices in data ethics.

Bias and Fairness in AI

How biases arise in AI and practical steps to mitigate them, with relatable industry examples.

Transparency and Accountability

Emphasising the importance of transparency in AI applications and fostering a culture of ethical responsibility.

Ethical AI Framework

Learn about our comprehensive framework for ensuring ethical AI practices, from data collection to deployment and monitoring.

Ethical AI Framework
OUTCOMES

Staff gain foundational knowledge of AI ethics, helping foster a responsible, trustworthy, and transparent AI culture. Key outcomes include:

Understanding of ethical AI principles
Ability to identify potential ethical issues
Knowledge of best practice for responsible AI use
Skills to promote ethical AI adoption

CORE PROGRAMMES

Comprehensive training programs designed to empower your team with essential AI skills and knowledge.
AI Essentials

Enable leaders to grasp AI's strategic impact, prioritise initiatives, and make informed decisions.

£10,000
starting from
2 Hour Session
In-person or virtual delivery
Custom Materials
Presentation deck and strategic alignment survey
Interactive Learning
Case studies, exercises, and post-session resources
Prompt Lab

Master prompt engineering for enhanced AI interactions and productivity gains.

£15,000
starting from
Half Day Workshop
In-person or virtual delivery
Hands-on Practice
Custom prompt templates and practical exercises
Ongoing Support
Post-session workbook and Q&A support
AI Ethics

Promote responsible AI culture with focus on transparency, fairness, and privacy.

£7,500
starting from
1 Hour Session
Virtual delivery (live or recorded)
Comprehensive Materials
Ethics guidelines and case studies
Certification
Post-session quiz and 12-month access

Book Your Course

Ready to transform your AI capabilities? Book your course now and take the first step towards AI mastery.